Special Program

Educator Program

At Subaru, we are proud to welcome those who nurture and educate students in our community to the Subaru VIP Educator Program. From August 1, 2025 through January 2, 2026, active classroom teachers of PreK-12 schools may be eligible to receive $500 off the purchase or lease of a new Subaru. 

Once you negotiate your best price with a Subaru retailer, you’ll receive the additional $500 educator discount. In addition, your price will be further reduced by any applicable zone or regional cash incentives in effect at the time of purchase. 

Click the link below to request an educator discount today. Note that your eligibility must be verified by our trusted partner ID.me during the request process. 

REQUEST A SUBARU EDUCATOR DISCOUNT

For complete program details and eligibility information, please contact your local participating Subaru retailer or VIP Program Headquarters at vipprogram@subaru.com for further assistance. 

*Offer available August 1, 2025, through January 2, 2026. Offer subject to change. Cannot be combined with other VIP program offers. May be combined with any other retailer or customer incentives when purchasing. This offer applies to active classroom teachers, principals, and vice principals of PreK-12 schools.

Special Program

Military Program

At Subaru, we are proud to welcome those who serve to the Subaru VIP Military Program. Through this program, those in active duty and reserves, all military retirees, and veterans within 24 months of separation may be eligible to receive $500 off the purchase or lease of a new Subaru. 

Once you negotiate your best price with a Subaru retailer, you’ll receive the additional $500 military discount. In addition, your price will be further reduced by any applicable zone or regional cash incentives in effect at the time of purchase. 

Click the link below to request a military discount today. Note your eligibility must be verified by our trusted partner, ID.me, during the request process. 

REQUEST A SUBARU MILITARY DISCOUNT

For complete program details and eligibility information, please contact your local participating Subaru retailer or VIP Program Headquarters at vipprogram@subaru.com for further assistance. 

Because words aren’t the only way Subaru thanks you for your service.

*Offer subject to change. Cannot be combined with other VIP program offers. May be combined with any other retailer or customer incentives when purchasing. This offer applies to those in active duty and reserves, all military retirees, and veterans within 24 months of separation.

Special Program

Solterra Owners Get Free Subaru Just Drive Rentals

Solterra owners enjoy 10 free days of Subaru Just Drive car rentals for extra adventuring flexibility when planning long cross-country drives or off-grid expeditions. With Just Drive, you can choose from a selection of vehicles in the Subaru fleet and rent directly from a participating Subaru retailer. With Just Drive, you’re not just getting a rental car; you’re getting the extra peace of mind that comes with all the safety, capability, and quality Subaru vehicles are known for. 

Special Program

College Graduate Program

Recent and soon-to-be graduates can apply to finance or lease a new Subaru vehicle under a College Graduate Program for leases and loans approved through Subaru Motors Finance. In addition, all qualified applicants are automatically eligible for any special lease or retail offers currently available. Visit your local Subaru Retailer for complete program details and eligibility.

Special Program

Subaru Mobility Assist

No matter the challenge, Subaru designs vehicles that give drivers a strong sense of control, maneuverability and security. That’s why we created Subaru Mobility Assist, a program that helps Subaru drivers with disabilities get the vehicle modifications they need in order to keep them safe and active. Through Subaru Mobility Assist, drivers get up to $1,000 reimbursement for necessary vehicle modifications on eligible Subaru vehicles. Contact Customer Support for more information.  

Special Program

Certified Pre-Owned Vehicles

Special finance rates available on select Subaru Certified Pre-Owned used vehicles 2025-2020 model years. Manufacturer offer. No down payment required. Cannot be combined with any other coupon, direct/email offer or promotional offer unless allowed by that offer. Financing for well-qualified applicants only. Length of contract is limited. Subject to credit approval, vehicle insurance approval & vehicle availability. Vehicle may not be in stock. Estimated delivery to be determined upon ordering. See participating retailers for details. Must take delivery from retailer stock by December 1, 2025.

Special Program

Subaru Solterra Certified Pre-Owned Vehicles

Special finance rates available on select Solterra carline Certified Pre-Owned used vehicles 2023 and 2024 model years. Manufacturer offer. No down payment required. Cannot be combined with any other coupon, direct/email offer or promotional offer unless allowed by that offer. Financing for well-qualified applicants only. Length of contract is limited. Subject to credit approval, vehicle insurance approval & vehicle availability. See participating retailers for details. Must take delivery from retailer stock by December 1, 2025.

Special Program

Lease Loyalty

Is your current Subaru leased through Subaru Motors Finance? If so, you may also qualify for the Subaru of America Lease Loyalty Program. Under the Lease Loyalty Program, Subaru will make the first monthly payment on your behalf – not to exceed $550 – on your next Subaru lease through Subaru Motors Finance and pay any disposition fee owed on your current leased Subaru. Offer subject to program rules and customer eligibility requirements. Ask your Subaru retailer for Lease Loyalty Program details.