According to the ASPCA®, each year approximately 6.3 million companion animals enter shelters. At Subaru, we are committed to helping all animals — including those in shelters — stay safe and healthy. Through our Love Promise and Subaru Loves Pets™ initiative, Subaru retailers host adoption events across the country to help local shelter pets find loving homes.
Subaru and our retailers are proud to have donated over $42 million to national and local organizations, which has allowed us to help in the adoption, rescue, transport, and health care of nearly 350,000 animals and pets.
Shelter dogs with special needs, or Underdogs as we call them, face a far longer road to adoption. In 2022, Subaru and its retailers helped make sure their roads led to love. This year alone, the Subaru Loves Pets initiative and our 4th annual National Make A Dog’s Day celebration helped over 47,000 shelter pets find loving homes. This brings the total number of adopted pets to over 106,000 since the program began.
Since 2008, Subaru has donated over $33 million to The American Society for the Prevention of Cruelty to Animals® (ASPCA®) to impact nearly 104,000 animals.
Subaru sponsored two studies conducted by the Center for Pet Safety.
BARK has been turning tail wags into full-body wiggles since 2012, now with 2.3 million active subscriptions (and a lot more happy dogs). Subaru and BARK have partnered since 2016 as part of the annual Subaru Loves Pets month to support dog adoptions from participating rescues and shelters.
Interested in becoming a partner with Subaru? Just fill out our partnership request form.