Meet the
Subaru Family

  • Commitment. It’s How We Operate.

     

    At Subaru, we believe every day gives us the opportunity to positively impact the world around us – from how we build our vehicles to how we support our customers and the communities they live in. We are committed to doing it right in every aspect. 

  • Love Means Being More Than a Car Company


    The Subaru Love Promise is our vision to show love and respect to all people at every interaction with Subaru. Together with our retailers, we are dedicated to making the world a better place.

Share the Love

Over the last 16 years, through the Subaru Share the Love® Event, Subaru and our participating retailers have donated more than $288 million to charity, with customers choosing between four national charities and over 2,300 hometown charities.

Explore Subaru

Our vehicles will inspire drivers like you to become a Subaru owner for life. Find out what makes us more than a car company.

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* MSRP does not include destination and delivery charges, tax, title, and registration fees. Destination and delivery includes handling and inland freight fees and may vary in some states. Prices, specifications, options, features, and models subject to change without notice. Select colors may be subject to an additional charge. See your retailer for more information.

** EPA fuel economy estimates. Actual mileage will vary with driving conditions and your vehicle’s condition.

^ Now through April 30, 2025, get 3.9% APR Financing for 63 months on a new 2025 Outback. Manufacturer offer. No down payment required. Monthly payment of $17.58 per $1,000 financed. Offer may vary by location. Other rates and payment terms available. Cannot be combined with any other coupon, direct/email offer or promotional offer unless allowed by that offer. Financing for well-qualified applicants only. Length of contract is limited. Subject to credit approval, vehicle insurance approval and vehicle availability. Vehicle may not be in stock. Estimated delivery to be determined upon ordering. See participating retailers for details. Must take delivery from retailer stock by April 30, 2025.

^^ Now through April 30, 2025, get 3.9% APR Financing for 48 months on a new 2025 Crosstrek. Manufacturer offer. No down payment required. Monthly payment of $22.53 per $1,000 financed. Offer may vary by location. Other rates and payment terms available. Cannot be combined with any other coupon, direct/email offer or promotional offer unless allowed by that offer. Financing for well-qualified applicants only. Length of contract is limited. Subject to credit approval, vehicle insurance approval and vehicle availability. Vehicle may not be in stock. Estimated delivery to be determined upon ordering. See participating retailers for details. Must take delivery from retailer stock by April 30, 2025.

‡‡ Now through April 30, 2025, get 3.9% APR Financing for 48 months on new 2025 Forester Base, Premium, Sport, Wilderness, Limited, and Touring trims. Manufacturer offer. No down payment required. Monthly payment of $22.53 per $1,000 financed. Offer may vary by location. Other rates and payment terms available. Cannot be combined with any other coupon, direct/email offer or promotional offer unless allowed by that offer. Financing for well-qualified applicants only. Length of contract is limited. Subject to credit approval, vehicle insurance approval and vehicle availability. Vehicle may not be in stock. Estimated delivery to be determined upon ordering. See participating retailers for details. Must take delivery from retailer stock by April 30, 2025.

Some vehicles shown with accessory or aftermarket equipment.