This past June, as part of the Subaru Loves to Care® initiative, Subaru and our retailers partnered with The Leukemia & Lymphoma Society® (LLS) and their local hospital cancer treatment centers to give warm blankets and encouraging messages of hope, written by retailers and Subaru customers in our stores, to support patients facing cancer. We are proud to have supported nearly 300,000 cancer patients.
Every three minutes in the U.S., a new patient joins those diagnosed with leukemia, lymphoma, or myeloma. The recovery is long and often leaves them feeling weak, cold, and isolated. Subaru and our retailers are committed to helping patients through this challenging time while celebrating their strength through the process.
Meet Nikolas Davison. He’s a brave young man who was diagnosed with acute lymphoblastic leukemia (ALL) in November 2016 at 10 years old. Like most cancer patients, his road to recovery was long and challenging. He spent many long nights in the hospital receiving cumbersome treatments with his family by his side. Subaru partnered with The Leukemia & Lymphoma Society (LLS) to provide Nik with a warm blanket, patient care kit, and a hand-written message of hope. This small gesture is just one way Subaru and our retailers are supporting courageous cancer patients like Nik and the families who support them. We’re excited to report that as of this day, Nik has completed all chemo treatments.
Through the LLS Patient Aid Program, we are providing financial relief to over 8,500 blood cancer patients. These funds help offset non-medical costs associated with treatment, such as transportation, food, housing, and utilities. One patient who benefited from this program is James. He was diagnosed with Stage 3 follicular lymphoma (FL) at the end of 2017. Although it was difficult news to accept at first, he kept his head up. He approached his treatments with an optimistic outlook and turned a hard situation into an opportunity for growth. Upon overcoming cancer, James gained the confidence to try things outside his comfort zone. He now runs marathons for causes and encourages others with his story.
During the month of June, as a part of the Subaru Loves to Care initiative, Subaru and our retailers partnered with LLS and their local hospital or cancer treatment center to give warm blankets and encouraging messages of hope written by retailers and Subaru customers in their stores to support patients facing cancer.
Vic Bailey Subaru partnered with The Leukemia & Lymphoma Society Georgia - South Carolina to donate 80 blankets and 10 patient care kits to patients in need at Gibbs Cancer Center during Subaru Loves to Care month.
During Subaru Loves to Care month, 80 blankets and 30 patient care kits were delivered to the Kaufman Cancer Center at University of Maryland Upper Chesapeake Health by Bel Air Subaru and The Leukemia & Lymphoma Society Mid-Atlantic.
Sutter Auburn Faith Hospital received 80 blankets and 10 patient care kits from Gold Rush Subaru in partnership with The Leukemia & Lymphoma Society Central Valley in June for the Subaru Loves to Care initiative.
The Leukemia & Lymphoma Society (LLS) is the global leader in the fight against blood cancers. With more than $1.6 billion invested in groundbreaking research since 1949, LLS brings new therapies to patients and advances cancer research and treatments at a speed previously thought impossible, including next-generation immunotherapies and precision medicine. Every facet of the LLS mission – research, education and support, and advocacy – is working in harmony to put blood cancer patients and their families first.
Our Partnerships
Through our partnership with The Leukemia & Lymphoma Society (LLS), Subaru and our retailers supported nearly 300,000 patients nationwide. We’re proud to be LLS’s largest automotive donor.
Subaru is the largest automotive donor to Make-A-Wish® and has helped grant more than 3,300 children life-changing wishes.
In 2007, Subaru started a partnership with Dining Out for Life International, an annual fundraising event for community-based health organizations serving people living with or impacted by HIV.
Watch our 2023 Subaru Loves to Care video