Subaru Vehicles Under $40,000

With an expansive lineup that blends affordability with impressive features and capabilities, Subaru offers plenty of options for drivers on a budget. Whether it’s the versatile Crosstrek, the sleek Legacy, or another model, it’s easy to find a Subaru tailored to your specific needs that fit within your budget. Backed by our commitment to value, quality, and safety, it’s a smart investment no matter what Subaru vehicle you choose.

Subaru SUVs Under $40,000

Whether you’re looking for a new Subaru SUV to accompany you on a rugged trail, or to get you to and from school, work, and all your errands – there’s a budget-friendly car for you. 

Subaru Crosstrek

Since joining the Subaru lineup in 2013, the Crosstrek has quickly become one of our most coveted models thanks to its appealing combination of style, sportiness, and economy. The Crosstrek is a compact SUV option that offers a variety of premium features in a smaller package. High ground clearance, X-MODE® standard on all trims, and a rugged design are just a few of the qualities that make the Crosstrek a standout. And with trims starting under $40,000 — even the ultra-rugged Wilderness — the Crosstrek is a win for your wallet, too.

Explore the Crosstrek.

Subaru Forester

With its classic, chic SUV design and raised cabin, the Subaru Forester is one of our top choices for a family SUV that performs as well on the daily commute as it does on off-road adventures. And thanks to the Forester’s high vantage point, drivers enjoy optimal visibility in all directions. All trims, including the Forester Wilderness, are available starting at under $40,000. This offers ample room in your budget for upgrades like a heated steering wheel, dual-zone climate control, and even luxurious leather-trimmed upholstery without going over budget. 

Explore the Forester.

Subaru Outback

The Subaru Outback offers a dazzling array of trims and configurations, giving buyers the opportunity to make the Outback truly their own. Plus, its standard features are one of the areas where the Outback truly shines. Beyond the Subaru Symmetrical All-Wheel Drive (AWD) system, the Outback base model features a host of standard amenities, including X-MODE, EyeSight® Driver Assist Technology, and the SUBARU STARLINK® Multimedia system. With several trims available, there’s an Outback to fit your budget.

Explore the Outback.

Subaru Ascent

The Subaru Ascent, our largest model, is built for the whole family. With three rows of seating that can accommodate up to 8 passengers and X-MODE standard on all trims, the Ascent is ideal for group adventures on the highway or off the beaten path. The Ascent’s interior is especially versatile, with luxe second-row captain’s chairs available and plenty of space for passengers to get comfortable on a long trip. Fold-flat middle and rear seating rows are also available for those times when you’re hauling more cargo than passengers. At a starting cost of under $40,000, the Ascent offers terrific value, especially for large families.

Explore the Ascent. 

Subaru Cars Under $40,000

If you’re in the market for a new car, Subaru has a variety of offerings designed for fun and functionality – all at a price that works for your budget.

Subaru Impreza

Among the Subaru lineup, the Impreza stands out for its sporty-yet-reliable nature. With all variety of configurations and trims that are economically priced, the Impreza is an outstanding model of choice that won’t break the bank. Adding to its affordability, the Impreza boasts a number of standard features made with safety in mind, including EyeSight Driver Assist Technology and Symmetrical All-Wheel Drive for added stability, traction, and improved handling. Plus, plenty of upgrades are available that will still keep you under budget.

Explore the Impreza.

Subaru Legacy

The Legacy has everything to love about a Subaru in an attractive sedan design. Between standard Symmetrical AWD, its roomy cabin, and advanced safety features like the available DriverFocus® Distraction Mitigation System, the Subaru Legacy provides quality and safety at an affordable price. All Legacy configurations start under $40,000, making this model an excellent option for an everyday, every-season, all-weather car.

Explore the Legacy.

Subaru BRZ

If you’re craving a thrilling sports car experience minus the premium price tag, the Subaru BRZ excels at precision handling thanks to its rear-wheel drive (RWD) drivetrain—the only Subaru model with this particular offering. Its sporty two-door design, ultra-responsive steering, and an emphasis on performance make the BRZ an exciting option for recreational drivers. Available in both manual and automatic transmissions and at prices starting under $40,000, the BRZ is a surprisingly affordable option for advanced drivers who want ultimate control and maneuverability.

Explore the BRZ.

Subaru WRX

A powerful, high-performance, four-door sedan beloved by casual driving enthusiasts and professional racers alike, the WRX provides an exhilarating experience alongside the signature Subaru AWD drivetrain. The WRX is built to thrill, equipped with a turbocharged engine, rack-tuned suspension for precision control, and race car-inspired design. Although the WRX is available with an automatic transmission, many advanced drivers appreciate its quick-shifting 6-speed manual transmission, which comes standard on all WRX trims. Almost as impressive as its focus on elite performance and handling, the cost of the WRX begins at under $40,000.

Explore the WRX.

Why Choose a Subaru Vehicle Under $40,000?

Subaru has long been committed to offering safe, high-quality vehicles at affordable, accessible prices. Consider a few of the benefits of choosing a Subaru:

  • Reliability – Subaru has earned a reputation for building dependable cars and SUVs that last, with Experian Automotive reporting that 96% of Subaru vehicles sold in the last 10 years are still on the road today (as of December 2022).
  • All-Wheel Drive – All Subaru models (with the exception of the BRZ) come equipped with Symmetrical AWD, providing exceptional stability and traction–even across challenging terrains and various weather conditions.
  • Safety – Instead of making our best safety features available only at a premium, we prioritize safety across all our models. It's one of the reasons why Subaru has consistently earned safety recognitions from reputable independent organizations.
  • Resale Value – Subaru vehicles retain their value well over time, making them a wise investment, even for those on a budget.


Find Your Ideal Subaru Under $40,000 Today!

With a diverse lineup of models available to comfortably fit within your budget, there’s a Subaru to meet everyone’s needs.

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