Left behind but always looking ahead.

As we celebrate our 3rd annual National Make A Dog’s Day, we focus our efforts on the hard-to-adopt shelter dogs – The Underdogs.
Left behind but always looking ahead.

As we celebrate our 3rd annual National Make A Dog’s Day, we focus our efforts on the hard-to-adopt shelter dogs – The Underdogs.

A core principle of our Subaru Loves Pets initiative is an ongoing commitment to help all pets find their perfect, loving home. We stand by this commitment through a scale of actions; from supporting local pet-adoption efforts to being the ASPCA®’s largest corporate donor. Subaru is proud to have donated over $30 million to support the adoption, rescue, transport, and health of more than 250,000 animals.

 

Subaru. More than a car company.®

All this month, we're donating $100 for every pet adopted.

To help shelter pets nationwide, your Subaru retailer will donate $100 to a local shelter for every pet adopted in October. Visit your local Subaru retailer to know more about when, where, and how you can help.

FIND A PARTICIPATING RETAILER

Mavis Moon

Meet Mavis. Mavis is deaf, visually impaired, and suffers from partial facial paralysis. Many people think special needs dogs like Mavis can’t live a normal life, but they can still strut their stuff on a walk or lull people to sleep with their harmonious snores.

Mavis Moon recently crossed the rainbow bridge. May her memory help spread the importance of adopting special needs dogs.

Lola

This is Lola, an amputee that has beaten cancer (twice). Like most tri-pawed dogs, Lola doesn’t even notice her missing leg. Really. Nothing stops these dogs from playing chase, fetch, and of course, giving out tons of free hugs and kisses.

Leif

Leif can’t use his back legs so he relies on a wheelchair to get around. Dogs on wheels are just like other pups – full of boundless love and energy. And don’t think for a second that they can’t keep up with their furry friends because boy, oh boy, they sure can.

Beatrice

Dogs like Beatrice prove that real beauty is in the eye of the beholder… or should we say adopter? Being a little different on the outside is what makes these kind of dogs more loving, devoted, and cuddly on the inside.

Frida

Like a lot of paralyzed dogs, Frida was left behind before being rescued. But what people don’t always realize is that with a little patience and a lot of love, these remarkable dogs can go onto to jump, play, and climb their way into new adventures (and your heart).

Arthur

Arthur is an older dog but that doesn’t mean he’s boring. No siree. Like most senior dogs, he’s a loving dude with an easy-going attitude, that enjoys long walks and treats. Lots of treats. Seriously, give all older dogs extra treats, they’ve earned them.

Cricket

Dogs like Cricket use wheelchairs to get them to all their favorite doggo-friendly places. Given the right set of wheels, these dogs can dig their paws into a sandy beach or accompany their favorite hiking human for a long walk through the forest.

Overjoyed humans with their Underdogs

What do Subaru owners love about their Underdogs? Expect love, laughter, and face licks.

image

Erik and his Underdog Brutus

"We adopted Brutus from Danny & Ron’s Rescue and wish I’d have done it sooner. He’s such a character. When they let him out of his cage he hugged my wife and wouldn’t let go. I can’t imagine life without him now. He’s literally the perfect dog and I know he appreciates his good life now. We love our morning walks and late-night snuggles. Car rides. Ice cream. Kayaking. Bike rides. We do it all.”

image

Sean and his Underdog Kiki

“Our adopted dogs, Sophie and Roxie were best friends. We lost Roxie in 2020 and things just weren't the same. When I saw the Make a Dog's Day event, I knew my family should adopt a dog and so we did—welcome to the family Kiki. Kiki is a quirky, smart, playful dog. She’s had a loving attitude from the instant we met. She goes everywhere with us. She loves car rides and being around people. She is a fetch-playing maniac and would spend hours a day if your arm can keep up with throwing a ball.”

 

 

image

Cathy and her Underdog Finnigan

"We found our dog, Finnigan, in California. Everything about him is special. He’s helped us grieve the loss of our previous rescue. The love in his eyes is so worth it. Every dog deserves a chance to be happy and adopting one from a rescue is the best. You have a dog forever grateful to be able to live, to be loved, fed, taken on walks, car rides. We are so in love with him.”

image

Courtney and her Underdog Maple Donut

“I rescued Maple Donut last year. She would shake, cower, and yelp near humans. Despite everything she still wanted to be loved. Her transformation is unbelievable. She's now healthy, happy, and confident around people. She recently went on her first pet store visit and a camping trip! She's beyond loving and will do anything to cuddle with you. She’s learned fun tricks like twirling on her hind feet for a treat! Every pet deserves love and Maple has proven how far that love can go!”

image

Michele and her Underdog Roxie

“We have been adopting rescue dogs since 1989 and Roxie is our eighth rescue. She had been with the rescue for almost a year. After going through the adoption process, we packed our Outback with three adults, two dogs and traveled over an hour to bring home the newest member of our family. We all enjoy going for walks, playing ball, and sitting on our chair together. Roxie is a powerful girl with a gentle heart.”

image

Betsy and her Underdog Willow

“My rescue, Willow, came from a second chance program. I had an aging Whippet and was looking for another Whippet or Whippet-mix. Willow proved to be quite a handful, but my older Whippet showed her the ropes of being a house dog. The two of them only spent six months together but I feel my older Whippet stayed around until she felt Willow was ready. She is an Ambassadog for the Oregon Humane Society to educate the public about the need to adopt from shelters.”

All this month, we're donating $100 for every pet adopted.

To help shelter pets nationwide, your Subaru retailer will donate $100 to a local shelter for every pet adopted in October. Visit your local Subaru retailer to know more about when, where, and how you can help.

FIND A PARTICIPATING RETAILER

Please Enter Zip

Knowing your location allows us to display the proper information for your area.

Your location cannot be displayed.

Need to connect with a Hawaiian retailer? Visit Subaru of Hawaii