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Subaru Family

POWDR is an Adventure Lifestyle Company® that offers awesome experiences in amazing places. The family-owned business seeks to inspire every human being with cool experiences in awesome places. 

Its portfolio includes its mountain resort division, with nine resorts currently including Killington and Pico Mountain in Vermont, Copper Mountain and Eldora Mountain Resort in Colorado, Snowbird in Utah, Boreal Mountain Resort and Soda Springs in California, Mt. Bachelor in Oregon, and SilverStar Resort in Canada. POWDR also owns the Woodward action sports brand, which includes summer camps, mountain centers, and terrain parks. Its adventure experiences division includes Sun Country Tours, a whitewater rafting business in Oregon, the Powderbird heliskiing operation in Utah, and a management contract for Stovepipe in Death Valley National Park. 

Play Forever is POWDR’s sustainability commitment focused on ensuring that future generations have the same opportunities for the adventurous life that we enjoy today, a commitment with a focus aligned perfectly with our Subaru Love Promise commitment as well.

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* MSRP does not include destination and delivery charges, tax, title, and registration fees. Destination and delivery includes handling and inland freight fees and may vary in some states. Prices, specifications, options, features, and models subject to change without notice. Select colors may be subject to an additional charge. See your retailer for more information.

** EPA fuel economy estimates. Actual mileage will vary with driving conditions and your vehicle’s condition.