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CHERRY HILL, NJ, November 20, 2008 - Subaru of America, Inc. today announced that it has received Residual Value Awards from Automotive Lease Guide (ALG). The 2009 Subaru Forester won the top award in the Compact Utility Vehicle category, while the Subaru brand collected an award as the second-highest brand for residual value.
ALG's 10th annual Residual Value Awards, for the 2009 model year, honored the vehicles in each industry segment that ALG predicts will retain the highest percentage of their original price after a conventional three-year lease term.
ALG determines the award winners after carefully studying the competition in each segment, historical vehicle performance and industry trends. Vehicle quality, production levels relative to demand, and pricing strategies are among the key factors that affect ALG's residual value forecasts. The complete list of this year's awards can be found on www.alg.com.
"This is exciting news for Subaru of America," said Tomohiko Ikeda, chairman, president and CEO for Subaru of America, Inc. "Winning second across the industry in terms of ALG predicted value reinforces the attributes of the Subaru brand - durability, reliability and safety - all at a great value."
"The secret about Subaru is getting out - thanks to a streak of wins anchored by the Motor Trend Sport/Utility of the Year Award for the 2009 Forester and Kelley Blue Book naming Subaru as one of the top Resale Value Brands of 2009," said Tom Doll, executive vice president for Subaru of America, Inc. "Subaru sales being up in a down market underscores the fact that the news is getting to customers about our vehicles."
"We believe Residual Value remains the best metric for evaluating the overall strength of an automotive brand, and we congratulate Subaru for the proven success," said John Blair, Chief Executive Officer of Automotive Lease Guide.
About Subaru of America, Inc.
Subaru of America, Inc. is a wholly owned subsidiary of Fuji Heavy Industries Ltd. of Japan. Headquartered in Cherry Hill, NJ, the company markets and distributes Subaru Symmetrical All-Wheel Drive vehicles, parts and accessories through a network of nearly 600 dealers across the United States. Subaru makes the best-selling All-Wheel Drive car sold in America based on R.L. Polk& Co. new vehicle retail registration statistics calendar year-end 2007. In addition, Subaru boasts the most fuel efficient line-up of all-wheel drive products sold in the market today based on Environmental Protection Agency (EPA) fuel economy standards. All Subaru products are manufactured in zero-landfill production plants and Subaru of Indiana Automotive Inc. is the only U.S. automobile production plant to be designated a backyard wildlife Habitat by the National Wildlife Federation.
Based in Santa Barbara, California, Automotive Lease Guide (ALG) is a leading provider of data and consulting services to the automotive industry. ALG publishes the "Automotive Lease Guide" - the standard for Residual Value projections in North America, and has been forecasting automotive residual values for over 37 years in both the U.S. and Canadian markets. ALG is a company of DealerTrack Holdings, Inc.