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Outback
Starting at $26,795*
MPG Up to 33/26**
Forester
Starting at $24,795*
MPG Up to 33/26**
Impreza
Starting at $18,795*
MPG Up to 36/28**
Crosstrek
Starting at $22,245*
MPG Up to 34/27**
Legacy
Starting at $22,895*
MPG Up to 35/27**
Ascent
Starting at $32,295*
MPG Up to 27/21**
Crosstrek Hybrid
Starting at $35,345*
MPGe Up to 90**
WRX
Starting at $27,495*
MPG Up to 27/21**
BRZ
Starting at $28,845*
MPG Up to 33/24**
STI
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We'd like to show you nearby Subaru retailers, special offers, pricing, and vehicle inventory that are available in your area.
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Starting at
$26,795 MSRPUp to
33/26 MPG Hwy/CityOutback Onyx Edition XT shown
Starting at
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33/26 MPG Hwy/CityForester Sport shown
Starting at
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36/28 MPG Hwy/CityImpreza Sport 5-door shown
Starting at
$22,245 MSRPUp to
34/27 MPG Hwy/CityCrosstrek Sport Shown
Starting at
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35/27 MPG Hwy/CityLegacy Limited shown
Starting at
$32,295 MSRPUp to
27/21 MPG Hwy/CityAscent Touring shown
Starting at
$35,345 MSRPUp to
90 MPGeCrosstrek Hybrid Shown
Starting at
$27,495 MSRPUp to
27/21 MPG Hwy/CityWRX Limited Shown
Starting at
$28,845 MSRPUp to
33/24 MPG Hwy/CityBRZ tS Shown
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· Subaru sets a new all-time sales record of 680,135 vehicles; up 5 percent over 2017
· Best-ever December – monthly sales increase nearly 2 percent
· Best year ever for Crosstrek and Ascent
· 85 consecutive months of yearly, month-over-month growth
· 58 consecutive months of more than 10,000 Outbacks sold
· 65 consecutive months of more than 10,000 Foresters sold
Subaru of America, Inc. today reported record-breaking sales of 680,135 vehicles for the 2018 calendar year; an increase of 5 percent over the previous annual record of 647,956 vehicles set in 2017. This marks the tenth consecutive year of record sales for Subaru of America and eleventh consecutive year of sales increases.
The December sales total of 64,541 vehicles marks the automaker’s best-ever sales month, topping the previous best month of August 2018 (64,088). December also marked the 58th consecutive month of 40,000+ vehicle sales for the company.
In 2018, Crosstrek achieved a new annual sales record, adding 144,384 sales to the year-end total, while Forester achieved 171,613 sales. Outback and Legacy finished the year with sales of 178,854 and 40,109, down 5.3 percent and 19.5 percent, respectively. Impreza added 76,400 annual sales. On the performance side, the automaker’s WRX and STI models achieved annual sales of 28,730, while BRZ added 3,834 sales. In addition, 36,211 of the all-new 3-row Ascent SUVs were delivered in 2018.
“It is with much pride and excitement that we close 2018 with a decade of record sales and our best month ever in December 2018; marking 85 months of yearly, monthly-over-month sales increases,” said Thomas J. Doll, President and CEO of Subaru of America, Inc. “We would like to thank all of our valued retailers, employees, and distributor partners for their continued commitment to our owners, dedication to implementing the Subaru Love Promise and overall devotion to making Subaru more than just an automotive brand.”
“This year, Subaru of America exceeded its goal of selling 680,000 vehicles in 2018 and achieved its highest-ever market share in today’s highly competitive automotive industry,” said Jeff Walters, Senior Vice President of Sales. “With strong demand for Crosstrek, a full year of the all-new Ascent and Forester, as well as the launch of new products in 2019, we look forward to building off this successful year with continued growth.”
Carline |
Dec-18 |
Dec-17 |
% Chg |
Dec-18 |
Dec-17 |
% Chg |
|
MTD |
MTD |
MTD |
YTD |
YTD |
YTD |
Forester |
17,642 |
17,441 |
1.2% |
171,613 |
177,563 |
-3.4% |
Impreza |
5,880 |
8,037 |
-26.8% |
76,400 |
86,043 |
-11.2% |
WRX/STI |
2,417 |
2,424 |
-0.3% |
28,730 |
31,358 |
-8.4% |
Ascent |
7,733 |
0 |
0.00% |
36,211 |
0 |
0.00% |
Legacy |
3,374 |
4,593 |
-26.5% |
40,109 |
49,837 |
-19.5% |
Outback |
15,851 |
18,248 |
-13.1% |
178,854 |
188,886 |
-5.3% |
BRZ |
349 |
297 |
17.5% |
3,834 |
4,131 |
-7.2% |
Crosstrek |
11,295 |
12,302 |
-8.2% |
144,384 |
110,138 |
31.1% |
TOTAL |
64,541 |
63,342 |
1.9% |
680,135 |
647,956 |
5.0% |
About Subaru of America, Inc.
Subaru of America, Inc. (SOA) is a wholly owned subsidiary of Subaru Corporation of Japan. Headquartered at a zero-landfill office in Camden, N.J., the company markets and distributes Subaru vehicles, parts and accessories through a network of more than 630 retailers across the United States. All Subaru products are manufactured in zero-landfill production plants and Subaru of Indiana Automotive, Inc. is the only U.S. automobile production plant to be designated a backyard wildlife habitat by the National Wildlife Federation. SOA is guided by the Subaru Love Promise, which is the company’s vision to show love and respect to everyone, and to support its communities and customers nationwide. Over the past 20 years, SOA has donated more than $120 million to causes the Subaru family cares about, and its employees have logged more than 40,000 volunteer hours. As a company, Subaru believes it is important to do its part in making a positive impact in the world because it is the right thing to do.
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© Subaru of America, Inc. Use of this site signifies your acceptance of the Terms & Conditions
* Manufacturer's suggested retail price does not include destination and delivery charges, tax, title and registration fees. Destination and delivery includes handling and inland freight fees and may vary in some states. Prices, specifications, options, features and models subject to change without notice.
** EPA-estimated fuel economy. Actual mileage may vary. For Crosstrek Hybrid, EPA-estimated MPG equivalent on a full battery charge. Actual mileage will vary.
***Limited warranties are contingent on age and mileage. Whatever comes first concludes the warranty.
‡$1 helps provide at least 10 meals secured by Feeding America on behalf of local member food banks.
^Now through February 1, 2021 get 0% APR Financing for 63 months on all new 2021 Ascent, Impreza, Legacy and Outback Models. No down payment required. Monthly payment of $15.87 per $1,000 financed. Offer may vary by location. Other rates and payment terms available. Cannot be combined with any other coupon, direct/email offer or promotional offer unless allowed by that offer. Financing for well-qualified applicants only. Length of contract is limited. Subject to credit approval, vehicle insurance approval and vehicle availability. See participating retailers for details. Must take delivery from retailer stock by February 1, 2021.
Subaru has the utmost respect for the environment and is a proud partner of Leave No Trace. Care was taken not to harm the environment when taking this photo.
Subaru, SUBARU BOXER, BRZ, Forester, Impreza, Legacy, Outback, STI, Tribeca, WRX, XV Crosstrek, EyeSight and STARLINK are registered trademarks.
iPod and iPad are registered trademarks of Apple Inc.; Brembo is a registered trademark of Freni Brembo S.p.A.; Alcantara is a registered trademark of Alcantara S.p.A and Alcantara is produced by Toray Group.; Ultrasuede® is a registered trademark of Toray Industries, Inc.; TORSEN is a registered trademark of JTEKT Corporation.; BBS is a registered trademark of BBS Kraftfahrzeugtechnik AG.; Bluetooth is a registered trademark of Bluetooth SIG, Inc.; HomeLink® and the HomeLink® house icon are registered trademarks of Gentex Corporation.; Aha and Harman Kardon are a registered trademarks of Harman International Industries, Inc.; Android is a trademark of Google Inc.; HD Radio is a registered trademark of iBiquity Digital Corporation.; Pandora is a registered trademark of Pandora Media, Inc.; SiriusXM and SiriusXM NavTraffic are registered trademarks of SiriusXM Satellite Radio, Inc.; iHeart is a registered trademark of Clear Channel.
PLEASE REVIEW THESE IMPORTANT DISCLOSURES.
Subaru of America, Inc. reserves the right to make changes at any time without notice or obligation to the information contained on this Internet site, prices, incentive programs, specifications, equipment, colors, materials, product illustrations and to change or discontinue models. All prices are based upon Manufacturer's Suggested Retail Prices (""MSRP"") in U.S. dollars (unless otherwise indicated) and exclude taxes, title fees, licensing, options and destination charges unless specifically included. Retailers are independent businesses and are free to set their own retail prices. All information contained at this Internet site is intended for the USA market only.
* Manufacturer's suggested retail price does not include destination and delivery charges, tax, title and registration fees. Destination and delivery includes handling and inland freight fees and may vary in some states. Prices, specifications, options, features and models subject to change without notice.
** EPA-estimated fuel economy. Actual mileage may vary. For Crosstrek Hybrid, EPA-estimated MPG equivalent on a full battery charge. Actual mileage will vary.
‡$1 helps provide at least 10 meals secured by Feeding America on behalf of local member food banks.
***Limited warranties are contingent on age and mileage. Whatever comes first concludes the warranty.
^Now through February 1, 2021 get 0% APR Financing for 63 months on all new 2021 Ascent, Impreza, Legacy and Outback Models. No down payment required. Monthly payment of $15.87 per $1,000 financed. Offer may vary by location. Other rates and payment terms available. Cannot be combined with any other coupon, direct/email offer or promotional offer unless allowed by that offer. Financing for well-qualified applicants only. Length of contract is limited. Subject to credit approval, vehicle insurance approval and vehicle availability. See participating retailers for details. Must take delivery from retailer stock by February 1, 2021.
Subaru has the utmost respect for the environment and is a proud partner of Leave No Trace. Care was taken not to harm the environment when taking this photo.
Subaru, SUBARU BOXER, BRZ, Forester, Impreza, Legacy, Outback, STI, Tribeca, WRX, XV Crosstrek, EyeSight and STARLINK are registered trademarks.
iPod and iPad are registered trademarks of Apple Inc.; Brembo is a registered trademark of Freni Brembo S.p.A.; Alcantara is a registered trademark of Alcantara S.p.A and Alcantara is produced by Toray Group.; Ultrasuede® is a registered trademark of Toray Industries, Inc.; TORSEN is a registered trademark of JTEKT Corporation.; BBS is a registered trademark of BBS Kraftfahrzeugtechnik AG.; Bluetooth is a registered trademark of Bluetooth SIG, Inc.; HomeLink® and the HomeLink® house icon are registered trademarks of Gentex Corporation.; Aha and Harman Kardon are a registered trademarks of Harman International Industries, Inc.; Android is a trademark of Google Inc.; HD Radio is a registered trademark of iBiquity Digital Corporation.; Pandora is a registered trademark of Pandora Media, Inc.; SiriusXM and SiriusXM NavTraffic are registered trademarks of SiriusXM Satellite Radio, Inc.; iHeart is a registered trademark of Clear Channel.
PLEASE REVIEW THESE IMPORTANT DISCLOSURES.
Subaru of America, Inc. reserves the right to make changes at any time without notice or obligation to the information contained on this Internet site, prices, incentive programs, specifications, equipment, colors, materials, product illustrations and to change or discontinue models. All prices are based upon Manufacturer's Suggested Retail Prices (""MSRP"") in U.S. dollars (unless otherwise indicated) and exclude taxes, title fees, licensing, options and destination charges unless specifically included. Retailers are independent businesses and are free to set their own retail prices. All information contained at this Internet site is intended for the USA market only.
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