Subaru of America, Inc. Announces EPA figures for 2010 Outback

  • Subaru Outback Wagon Achieves 29 mpg Hwy
  • Offers Better Fuel Economy Than Many Front-Wheel Drive Competitors

Cherry Hill NJ, June 29, 2009 -- Subaru of America, Inc. today announced the EPA fuel economy results for the redesigned 2010MY Outback. The 2010 All-Wheel Drive Subaru Outback achieves up to 24 mpg combined and 29 mpg highway, even while interior volume is up over 7-percent.

Specifically the Outback 2.5i CVT now exhibits better fuel economy (EPA combined) than such competitors as the Toyota Venza, Volvo XC70, VW Passat, Jeep Grand Cherokee and Ford Explorer. The 2010 Subaru Outback now scores better on EPA fuel economy than the much smaller Suzuki SX-4 AWD and has significantly more power coming from its 170HP 2.5L 4-cylinder Boxer engine.

"The redesigned 2010 Subaru Outback combines great on- and off-road capability, comfortable space, incredible cargo carrying ability and fuel economy all for a great price," said Tim Mahoney, senior vice president and CMO of Subaru of America, Inc. "We think this new Outback will really raise the bar in the crossover segment."

With its unique Boxer engine, segment-leading 8.7 inches of ground clearance, standard Symmetrical All-Wheel Drive and fold-away roof rack crossbars, the redesigned Subaru Outback has an entry-level price of $22,995 (excluding destination and delivery). The Outback provides an alternative for customers looking for more room than a midsize sedan and features the off-road capabilities of an SUV, with the fuel economy of a small car.

About Subaru of America, Inc.

Subaru of America, Inc. is a wholly owned subsidiary of Fuji Heavy Industries Ltd. of Japan. Headquartered in Cherry Hill, N.J., the company markets and distributes Subaru Symmetrical All-Wheel Drive vehicles, parts and accessories through a network of nearly 600 dealers across the United States. Subaru boasts the most fuel efficient line-up of all-wheel drive products sold in the market today based on Environmental Protection Agency (EPA) fuel economy standards. All Subaru products are manufactured in zero- landfill production plants and Subaru of Indiana Automotive Inc. is the only U.S. automobile production plant to be designated a backyard wildlife Habitat by the National Wildlife Federation.

2010MY EPA Fuel Economy Ratings

  • Outback 2.5i 6MT: 19 mpg city / 22 mpg combined / 27 mpg hwy
  • Outback 2.5i CVT: 22 mpg city / 24 mpg combined / 29 mpg hwy
  • Outback 3.6R 5AT: 18 mpg city / 20 mpg combined / 25 mpg hwy

Kelley Blue Book's kbb.com Names Subaru Impreza a Top 10 Coolest New Car Under $18,000

Cherry Hill NJ, June 19, 2009 -- Subaru of America, Inc. announced today that Kelley Blue Book's kbb.com has named the 2009 Subaru Impreza one of its 2009 Top 10 Coolest New Cars Under $18,000. The list features kbb.com editors' picks of vehicles that are fun, fuel efficient, practical and with more amenities than ever before.

"It is once again an honor to have the Subaru Impreza named to the Top 10 Coolest New Cars list," said Tim Mahoney, senior vice president and chief marketing officer for Subaru of America, Inc. "The 2009 Subaru Impreza is a fun, sporty car that has garnered a great deal of recognition this year and we are very proud of that. It was also named a "Top Safety Pick" by the Insurance Institute for Highway Safety, a "Best Bets for Sports Cars" by Cars.com and "Best in Class" by Kiplinger's Personal Finance.

In choosing the 2009 list of Top 10 Coolest New Cars Under $18,000, the kbb.com editors used the same set of criteria that many consumers use in examining this category: safety, fuel economy, interior size, comfort, technology, the vehicle's fun-to-drive-factor, as well as the subjective "cool" factor.

"The Subaru Impreza is an excellent choice for car buyers with cool, active lifestyles but not a lot of cash," said Jack R. Nerad, executive editorial director and executive market analyst for Kelley Blue Book's kbb.com. "The Impreza's shape recalls Subaru's rally-car dominance while its standard all-wheel drive system makes it easy to get you and your gear to wherever the action is happening."

The Subaru Impreza set a sales record in 2008 and has a starting price of $17,495.

About Subaru of America, Inc.

Subaru of America, Inc. is a wholly owned subsidiary of Fuji Heavy Industries Ltd. of Japan. Headquartered in Cherry Hill, N.J., the company markets and distributes Subaru Symmetrical All-Wheel Drive vehicles, parts and accessories through a network of nearly 600 dealers across the United States. Subaru boasts the most fuel efficient line-up of all-wheel drive products sold in the market today based on Environmental Protection Agency (EPA) fuel economy standards. All Subaru products are manufactured in zero- landfill production plants and Subaru of Indiana Automotive Inc. is the only U.S. automobile production plant to be designated a backyard wildlife Habitat by the National Wildlife Federation.

About Kelley Blue Book (www.kbb.com/sitemap)

Since 1926, Kelley Blue Book, The Trusted Resource®, has provided vehicle buyers and sellers with the new and used vehicle information they need to accomplish their goals with confidence. The company's top-rated Web site, www.kbb.com, provides the most up-to-date pricing and values, including the New Car Blue Book® Value, which reveals what people actually are paying for new cars. The company also reports vehicle pricing and values via products and services, including software products and the famous Blue Book® Official Guide. According to the C.A. Walker Research Solutions, Inc. -- 2008 Spring Automotive Web Site Usefulness Study, kbb.com is the most useful automotive information Web site among new and used vehicle shoppers, and half of online vehicle shoppers visit kbb.com. Kbb.com is a leading provider of new car prices, car reviews and news, used car blue book values, auto classifieds and car dealer locations. No other medium reaches more in-market vehicle shoppers than kbb.com.

For more information about the 2009 Top 10 Coolest New Cars Under $18,000 from Kelley Blue Book's kbb.com, visit www.kbb.com/coolcars2009.

Kelley Blue Book is a registered trademark of Kelley Blue Book Co., Inc.

Subaru of America, Inc. Announces EPA figures for 2010 Legacy

  • Subaru Legacy Sedan achieves 31mpg Hwy
  • Best MPG figures for mid-size AWD in U.S. Market
  • Better economy than many front-wheel drive competitors

Cherry Hill NJ, June 18, 2009 -- Subaru of America today announced the EPA fuel economy results for 2010MY Legacy. The 2010 All-Wheel Drive Legacy achieves up to 26 mpg combined and 31 mpg highway, despite having grown in size in almost every dimension.

Specifically, the Legacy 2.5i CVT now exhibits better fuel economy (EPA combined) than such Front-Wheel competitors such as Honda Accord, Mazda6i, VW Passat and Hyundai Sonata. Furthermore, the new Legacy is now the highest rated midsize AWD sedan (EPA combined) in the U.S. market for 2010MY.

Tim Mahoney, senior vice president and CMO of Subaru of America said, "We are thrilled that the redesigned 2010 Legacy not only offers more space and a more rewarding drive than the competition, but it also delivers better fuel economy at a very competitive price."

The Subaru Legacy comes with Subaru's legendary Boxer engine, Symmetrical All-Wheel Drive, quick-ratio steering and a new double wishbone suspension system. The 2010 Legacy has an entry-level price of $19,995 (excl. delivery) and will provide an alternative for customers looking for more from the mid-sized sedan segment.

2010MY EPA Fuel Economy Ratings

Legacy 2.5i 6MT: 19 mpg city / 22 mpg combined / 27 mpg hwy
Legacy 2.5i CVT: 23 mpg city / 26 mpg combined / 31 mpg hwy
Legacy 2.5GT 6MT: 18 mpg city / 21 mpg combined / 25 mpg hwy
Legacy 3.6R 5AT: 18 mpg city / 21 mpg combined / 25 mpg hwy

About Subaru of America, Inc.

Subaru of America, Inc. is a wholly owned subsidiary of Fuji Heavy Industries Ltd. of Japan. Headquartered in Cherry Hill, N.J., the company markets and distributes Subaru Symmetrical All-Wheel Drive vehicles, parts and accessories through a network of nearly 600 dealers across the United States. Subaru boasts the most fuel efficient line-up of all-wheel drive products sold in the market today based on Environmental Protection Agency (EPA) fuel economy standards. All Subaru products are manufactured in zero- landfill production plants and Subaru of Indiana Automotive Inc. is the only U.S. automobile production plant to be designated a backyard wildlife Habitat by the National Wildlife Federation.

Subaru of America, Inc. Announces May Sales Results

Cherry Hill NJ, June 2, 2009 -- Subaru of America, Inc. today announced that sales for the month of May were down 5-percent with 17,505 units sold in May 2009 versus 18,436 units sold in May 2008. For YTD sales, the company saw a 2-percent sales decrease as May 2009 YTD units sales were 74,686 versus 76,088 units sold in May 2008.

However, sales for the 2009 Subaru Legacy broke yet another record for the year as sales for the sedan were up 53-percent over last year's May sales.

"Sales of our 2009 models continue to be relatively strong as we gear up for the launch of our new 2010 models," said Tim Colbeck, senior vice president of sales, Subaru of America, Inc. "Even with this upcoming transition, the 2009 Subaru Legacy boasted an all-time record -- an increase of over 50-percent in sales from the previous year."

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"While Subaru products continue to win awards, the real message behind these awards is that our products are safe, durable, versatile and represent an outstanding investment to our customers. This reassures our customers during this current economic situation that their choice of a Subaru vehicle is the right one," said Tom Doll, executive vice president and chief operating officer, Subaru of America, Inc. "Just this month the 2009 Subaru Forester was named to the "Best Family Cars for 2009" list by Parents Magazine and Edmonds.com -- the award is the culmination of six months of test-driving and analyzing dozens of vehicles, and obtaining feedback from parents who drive a vehicle on a daily basis."

About Subaru of America, Inc.

Subaru of America, Inc. is a wholly owned subsidiary of Fuji Heavy Industries Ltd. of Japan. Headquartered in Cherry Hill, N.J., the company markets and distributes Subaru Symmetrical All-Wheel Drive vehicles, parts and accessories through a network of nearly 600 dealers across the United States. Subaru boasts the most fuel-efficient line-up of all-wheel drive products sold in the market today based on Environmental Protection Agency (EPA) fuel economy standards. All Subaru products are manufactured in zero-landfill production plants and Subaru of Indiana Automotive Inc. is the only U.S. automobile production plant to be designated a backyard wildlife Habitat by the National Wildlife Federation.

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