Get Inspired

Passionate people
do passionate things.

Subaru owners are known for living life to the fullest. Now you have
a unique way to let others know what you enjoy most with your own
Badge of Ownership to display on your Subaru vehicle.

Personalize your Badge of Ownership with one or more lifestyle
icons that reflect your interests or hobbies—our gift to you!

Learn more or order yours FREE at

Subaru Badge of Ownership

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Your Choice of Lifestyle Icons

Your Choice of Lifestyle Icons