Subaru Outback To Fundraiser Raffle Winner


Record-Setting Subaru Brand on a Sales Roll in TX


Dallas, TX - November 17, 2010 - Subaru of America's Dallas Region celebrated 13 months of sales growth by presenting Tamiko Bailey of Fort Worth with a 2011 Subaru Outback. Ms Bailey won in the award-winning crossover in a raffle conducted by Special Olympics Texas' (SOTX) Over the Edge fundraiser in Austin on November 2.

Participants were required to raise a minimum of $1,000 for the chance to rappel off the InterContinental hotel and donators were entered for a chance to win the Outback. Bailey made a $50 donation to toss her boss, SOTX board member Rudy Lopez, over the edge.

Bailey was presented with the keys to her new Outback on November 17 at 2:00 p.m. at the Brandon Tomes Subaru Dealership in McKinney.   SOTX president and CEO, Margaret Larsen; Greater Fort Worth area athlete, Colby Bannister; Bob and Brandon Tomes of Brandon Tomes Subaru and Dave Dunlap and Troy Poston, Subaru also attended.

Emulating its national success where the company has already announced record sales for 2010, Subaru's Dallas Region has posted 13 consecutive months of increases and a has a noteworthy 53% increase in sales so far in 2010.

Troy Poston, Director of the Dallas region for Subaru said, "Being a native Texan, I'm proud that Subaru of America worked with Special Olympics Texas on such a unique fundraising event like "Over the Edge". The events in Dallas, Houston and Austin were a success and I'm glad that we are able to cap off the events by delivering our winner her Subaru Outback right here in Dallas"

Tamiko Bailey is the Manager of U.S. government contracts for Bell Aerospace Services Inc., an affiliate of Bell Helicopter. She also co-owns non-profit Praxy Ministries and is a member of Legacy Community Church in Fort Worth. Bailey was first introduced to Special Olympics while serving in the U.S. Air Force and has continued to volunteer with the organization through Bell Helicopter-sponsored events.

Ms Bailey is pictured with (from L-R): Colby Bannister, Tamiko Bailey with her husband and daughter Faith, Troy Poston, Brandon and Bob Tomes.

About Special Olympics Texas
Special Olympics Texas is a privately funded non-profit organization providing year-round sports training and athletic competition for 36,311 children and adults with intellectual disabilities in the Lone Star State. Be a part of the movement that is CHANGING LIVES in your community. For more information, visit our website at www.specialolympicstexas.org. SOTX

About Subaru of America, Inc.
Subaru of America, Inc. is a wholly owned subsidiary of Fuji Heavy Industries Ltd. of Japan. Headquartered in Cherry Hill, N.J., the company markets and distributes Subaru Symmetrical All-Wheel Drive vehicles, parts and accessories through a network of more than 600 dealers across the United States. All Subaru products are manufactured in zero-landfill production plants and Subaru of Indiana Automotive Inc. is the only U.S. automobile production plant to be designated a backyard wildlife habitat by the National Wildlife Federation.

Subaru Wins a Host of 2011 ALG Residual Value Awards

Subaru named Best Mainstream Brand


Forester, Outback and Legacy Top Respective Categories


Cherry Hill, N.J., November 17, 2010 - Subaru of America today announced that it has received four Residual Value Awards from ALG (Automotive Lease Guide). The ALG Residual Value Awards recognize the vehicles predicted to retain the highest percentage of original price after a conventional three-year period.

The company, which is enjoying record sales in 2010, won awards in several categories:

  • Subaru Legacy - Best Midsize Car
  • Subaru Forester - Best Compact Utility
  • Subaru Outback - Best Midsize Utility
  • Subaru Brand - Best Mainstream Brand

The Best Mainstream Brand is retained by Subaru following its nomination in 2009. The Subaru Forester now holds three consecutive ALG titles and the Subaru Outback is also a repeat winner. The two Subaru crossovers are joined as winners for 2011 by the Subaru Legacy sedan.

Award winners are determined through careful study of the competition in each segment, historical vehicle performance and industry trends. Vehicle quality, production levels relative to demand, and pricing and marketing strategies are among the key factors that affect ALG's residual value forecasts.

Tom Doll, COO for Subaru of America said, "These awards are a fantastic testament to the inherent value in Subaru products. Our combination of all-wheel drive, safety, reliability and value is unmatched in the industry and we thank ALG for their recognition of that."

Speaking of the winning Subaru products, Raj Sundaram, SVP, ALG said, "The latest Outback has been a huge success because it delivers exactly what consumers want in a crossover; the handling of a car combined with great utility and a spacious interior. The Forester offers a great mix of value, ruggedness and efficiency that continues to resonate with loyal buyers. With strategies to keep resale value strong, the Forester is the top compact utility vehicle for the third consecutive year. The Legacy has pulled off the impressive feat of ending the Honda Accord's three-year run at the top of the midsize car category. Market demand for the Legacy just keeps growing due to a fresh design combined with the all-wheel drive and turbocharged boxer engine for which the brand is famous, and the new model has commanded higher prices without the need for incentives."

Regarding the mainstream brand win, Sundaram said, "Subaru's superior quality and standard all-wheel drive inspire extraordinary loyalty among a customer base that continues to grow," said. "Subaru has realized this growth without resorting to incentives and fleet sales, helping it to earn the top spot for mainstream brand the second year in a row."

About ALG (www.alg.com)
Based in Santa Barbara, California, ALG is a leading provider of data and consulting services to the automotive industry. ALG publishes the "Automotive Lease Guide" - the standard for Residual Value projections in North America, and has been forecasting automotive residual values for over 40 years in both the U.S. and Canadian markets. ALG is a company of DealerTrack Holdings, Inc. (Nasdaq: TRAK).

About Subaru of America, Inc.
Subaru of America, Inc. is a wholly owned subsidiary of Fuji Heavy Industries Ltd. of Japan. Headquartered in Cherry Hill, N.J., the company markets and distributes Subaru Symmetrical All-Wheel Drive vehicles, parts and accessories through a network of more than 600 dealers across the United States. All Subaru products are manufactured in zero-landfill production plants and Subaru of Indiana Automotive Inc. is the only U.S. automobile production plant to be designated a backyard wildlife habitat by the National Wildlife Federation.

Subaru Awarded 2011 Best Retail Brand


Cherry Hill, N.J., November 16, 2010 – Kelley Blue Book www.kbb.com, the leading provider of new and used vehicle information, has announced that Subaru has been awarded 2011 Best Retail Brand and the Subaru Outback has also been named a Top 10 Best Resale Model at the Kelley Blue Book's Best Resale Value Awards.

The Best Resale Value Awards recognizes current and forthcoming vehicles for their projected retained value five years from now. Since depreciation (or loss of value) is typically a car-buyer's primary expense during ownership, these awards, like all of kbb.com's new- and used-vehicle information, are designed to help consumers make more informed car-buying decisions.

Subaru of America COO, Tom Doll said: "These awards are a testament to the inherent value in Subaru vehicles, value that stems from our class-leading safety, reliability and durability. Purchasing a Subaru has long been a wise choice for consumers and these awards reinforce that decision. "

Kelley Blue Book's Best Resale Value Awards are based on projections from the Kelley Blue Book® Official Residual Value Guide, determined by an expert staff of automotive analysts. These prestigious awards honor vehicles expected to maintain the greatest proportion of their original list price after five years of ownership. Low-volume vehicles and vehicles with a Manufacturer's Suggested Retail Price of more than $60,000 are excluded from award consideration, except in the luxury and high-performance categories.

For more information about Kelley Blue Book's Best Resale Value Awards, please visit http://www.kbb.com/car-news/all-the-latest/2011-best-resale-value-awards.

About Kelley Blue Book (www.kbb.com)
Since 1926, Kelley Blue Book, The Trusted Resource®, has provided vehicle buyers and sellers with the new- and used-vehicle information they need to accomplish their goals with confidence.  The company's top-rated website, www.kbb.com, provides the most up-to-date pricing and values, including the Fair Purchase Price, which reports what smart buyers are paying for new cars.  The company also reports vehicle pricing and values via products and services, including software products and the famous Blue Book® Official Guide.  According to the C.A. Walker Research Solutions, Inc. - 2009 Spring Automotive Website Usefulness Study, kbb.com is the most useful automotive information website among new- and used-vehicle shoppers, and half of online vehicle shoppers visit kbb.com.  Kelley Blue Book's kbb.com also is a W3 Silver Award winner, sanctioned by the International Academy of Visual Arts.  Kbb.com is a leading provider of new car prices, used car values, car reviews, new cars for sale, used cars for sale, and car dealer locations.

About Subaru of America, Inc.
Subaru of America, Inc. is a wholly owned subsidiary of Fuji Heavy Industries Ltd. of Japan. Headquartered in Cherry Hill, N.J., the company markets and distributes Subaru Symmetrical All-Wheel Drive vehicles, parts and accessories through a network of more than 600 dealers across the United States. Subaru boasts the most fuel efficient line-up of all-wheel drive products sold in the market today based on Environmental Protection Agency (EPA) fuel economy standards. All Subaru products are manufactured in zero- landfill production plants and Subaru of Indiana Automotive Inc. is the only U.S. automobile production plant to be designated a backyard wildlife habitat by the National Wildlife Federation.

Subaru Bids Farewell to Travis Pastrana


Driver departs after 5 seasons


Cherry Hill, N.J., November 10 2010 - Subaru of America, Inc today bid farewell to Travis Pastrana as the company's lead driver. Travis began his relationship Subaru in 2004 from the world of supercross and freestyle motorcross and officially joined Subaru Rally Team USA (SRT USA) in 2006 having run abbreviated development seasons with Subaru in 2004-2005.  During his career as an SRT USA driver, Travis piloted his Subaru Impreza WRX STI to 150+ stage wins, 40 podiums, and 22 event victories en route to earning four consecutive Rally America National Championship titles (2006-2009) and becoming the youngest-ever U.S. Rally champion in history.  Within the ESPN X Games Rally Car Racing format, Travis went on to win two gold, one silver and one bronze medal with Subaru Rally Team USA.

Tim Mahoney, CMO of Subaru of America said "Travis brought Rally to a whole new audience through the rally championship and of course through his spectacular appearances at X Games. We wholeheartedly thank him for his outstanding performances with Subaru Rally Team USA and wish him well in his future endeavors."

Subaru recently celebrated breaking its all-time sales record for the brand in the US. The company surpassed its previous record set in 2009 with two months of 2010 remaining and expects to top 250,000 sales for the year.

About Subaru of America, Inc.
Subaru of America, Inc. is a wholly owned subsidiary of Fuji Heavy Industries Ltd. of Japan. Headquartered in Cherry Hill, N.J., the company markets and distributes Subaru Symmetrical All-Wheel Drive vehicles, parts and accessories through a network of more than 600 dealers across the United States. All Subaru products are manufactured in zero-landfill production plants and Subaru of Indiana Automotive Inc. is the only U.S. automobile production plant to be designated a backyard wildlife habitat by the National Wildlife Federation.

Subaru Continues Annual Share the Love Event


Charity Partners: ASPCA, Big Brothers Big Sisters, Habitat for Humanity, Meals On Wheels and Ocean Conservancy


Cherry Hill, N.J., Nov. 8 -- Subaru of America, Inc. has announced its third annual Share the Love Event. The company, which recently set an all-time sales record, will continue its mission to give back to charities in need.

"Over the last two years, Subaru of America, Inc. is proud to have donated nearly $10 million to 5 great charities.  Now we are bringing in two new charity partners; Ocean Conservancy and Big Brothers Big Sisters.  We continue to generate a lot of excitement around this program with our employees, dealer body, and of course, our customers.  Our customers inspired us to create this program to help give back to the community and help those charities that they believe in most," said Tim Mahoney, senior vice president and CMO, Subaru of America, Inc

The Share the Love Event will run from November 20, 2010 – January 3, 2011 and Subaru will donate $250 for every new Subaru vehicle sold or leased to the customer's choice of one of the following five charities:

  • The American Society for the Prevention of Cruelty to Animals (ASPCA)
  • Big Brothers Big Sisters
  • Habitat for Humanity
  • Meals On Wheels Association of America
  • Ocean Conservancy

About ASPCA
For more than 143 years, the ASPCA has been dedicated to helping animals live better lives, whether it's rescuing animals from abuse, introducing and enforcing more humane legislation, sharing resources with shelters or making advances in veterinary medicine.

About Big Brothers Big Sisters
For more than 100 years, Big Brothers Big Sisters has operated under the belief that inherent in every child is the ability to succeed and thrive in life.  Most children served by Big Brothers Big Sisters are in single-parent and low-income families or households where a parent is incarcerated.  As the nation's largest donor and volunteer supported mentoring network, Big Brothers Big Sisters makes meaningful, monitored matches between adult volunteers ("Bigs") and children ("Littles"), ages 6 through 18, in communities across the country.

About Habitat for Humanity
Habitat for Humanity International is a nonprofit organization that welcomes to its work all people, regardless of religion, race or ethnicity, to build simple, decent, affordable houses in partnership with those who lack adequate shelter.  Since its founding in 1976, Habitat has built or rehabilitated more than 350,000 houses, providing shelter for more than 1.75 million people in nearly 90 countries around the world.

About Meals on Wheels Association of America
Meals On Wheels Association of America (MOWAA) works every day with thousands of local Meals On Wheels programs and hundreds of thousands of volunteers who all share in the mission to end senior hunger. The organization provides the tools and information its programs need to make a difference in the lives of others. It also gives cash grants to local senior meal programs throughout the country to assist in providing meals and other nutrition services.

About Ocean Conservancy
Since 1972, Ocean Conservancy has promoted healthy oceans by informing, inspiring, and empowering people to speak and act on behalf of the ocean. Many people don't know that the ocean is the source of much of the food, water, and oxygen we need to live—it's the life support system for our planet.

About Subaru of America, Inc.
Subaru of America, Inc. is a wholly owned subsidiary of Fuji Heavy Industries Ltd. of Japan. Headquartered in Cherry Hill, N.J., the company markets and distributes Subaru Symmetrical All-Wheel Drive vehicles, parts and accessories through a network of approximately 600 dealers across the United States.  Subaru boasts the most fuel efficient line-up of all-wheel drive products sold in the market today based on Environmental Protection Agency (EPA) fuel economy standards.  All Subaru products are manufactured in zero- landfill production plants and Subaru of Indiana Automotive Inc. is the only U.S. automobile production plant to be designated a backyard wildlife Habitat by the National Wildlife Federation.

Subaru of America, Inc. Establishes New All-Time Sales Record

Company breaks record with 2 selling months remaining


Follows increased sales in last 3 years


Cherry Hill, N.J., Nov. 3, 2010 -- Subaru of America, Inc. today announced it has broken all previous yearly sales results, with two months of 2010 sales remaining. The company surpassed its 2009 record of 216,652 unit sales and sales are up 23% year-to-date in 2010 on the back of strong demand for Legacy, Outback, Forester and Impreza models.

The company's performance is all the more remarkable because it has continually been a top performer over the past three years and did not experience the drop in sales that other auto brands did in 2008 and 2009. Prior to this growth, Subaru regularly posted yearly sales of 170-180,000 units and now projects sales of around 250,000 for the fiscal year.

Tim Colbeck, senior vice president of sales said, "These record results and our recent sustained success are due to strong brand fundamentals and so we believe we are just getting started. Our products, dealer network and brand image are all at best-ever levels. We are excited about the future for Subaru.

Tom Doll, COO said, "We are very pleased to have set a new sales record by giving customers what they want: cars that are practical, reliable and fun-to-drive with all-wheel-drive as our backbone. We have two full months to go before the end of this year and so this is a real breakthrough year for the company. I thank all of our retailers and employees for making these outstanding results possible. We could not have accomplished this without the dedication and commitment of our retail organization and employees."

About Subaru of America, Inc.
Subaru of America, Inc. is a wholly owned subsidiary of Fuji Heavy Industries Ltd. of Japan. Headquartered in Cherry Hill, N.J., the company markets and distributes Subaru Symmetrical All-Wheel Drive vehicles, parts and accessories through a network of more than 600 dealers across the United States. All Subaru products are manufactured in zero-landfill production plants and Subaru of Indiana Automotive Inc. is the only U.S. automobile production plant to be designated a backyard wildlife habitat by the National Wildlife Federation.

Subaru Presents the Impreza Concept

SUBARU IMPREZA CONCEPT


Designed to show a possible direction for future Impreza models, the Subaru Impreza Concept harmoniously blends advanced Subaru design with Subaru's driving confidence. The concept expresses the core Subaru brand values of "enjoyment and peace of mind." The Impreza Concept fuses a sleek form that exudes dynamism and elegance with a roomy and rich four-seat interior that expresses a safe and comfortable ride.

"Dynamic flow and Confident stance" are the concepts underlying the exterior design. The car suggests an advanced design for Subaru by using a sporty and lively four-door coupe style. A sleek character line runs along the car from the front end along the roof and on to the rear and symbolizes the new Subaru form. The A-pillar stretching forward and the smoothly flowing C-pillar are important elements that distinguish the styling of the Impreza Concept. They provide both a roomy cabin and also superlative aerodynamic performance. These elements are boldly concentrated in the rear half of the body, and this resulted in a four-door sedan that also presents a stylish and powerful form. The front and rear bumpers incorporate hard-edged corners whose superlative aerodynamic characteristics were confirmed through wind tunnel testing, indicative of a design in which the quest for better aerodynamics meant laboring over even the smallest detail when it came to environmental friendliness. The distinctive wheel arches distinguish this as an All-Wheel drive (AWD) model while emphasizing the image of powerful Subaru driving character and also denoting reliability and safety.

The front design stresses that this car is a Subaru - with a low-and-wide stance that evokes reliability, security, and safety - while also expressing a new Impreza design language. Another feature is the hexagon grille with its central spread wings, serving as the identity for a new generation of Subaru automobiles.

The three-dimensional structure of the front face and engine hood surround a hexagonal form that powerfully increases the presence of this concept car. Seen in combination with the traditional hawk eye-style headlights, this striking, unique design presents a front face instantly recognizable as a Subaru. A fin-shaped fog lamp is also featured in the front bumper. Following on the Subaru wing motif, it gives an even fresher expression of the Subaru identity.

The rear design is harmonious with the rest of the car and includes a hexagonal garnish that seems to project outward from the center. The rear lights create a sharp impression, with an edged design that stretches to the body side and joins with the body character line. The interior of the lighting is attractive and unique, and is layered with gradation effects to give a strong impression of depth. For the diffusers on the underside of the rear bumper and the rear deck, Subaru has employed a design that capitalizes on aerodynamic characteristics with satisfying environmental friendliness.

The signature Impreza style is captured in the car's profile, including the door panels, where Subaru designers have used simple and clean lines and surfaces rather than complicated forms. This contrasts with the powerful fender design and results in a lean side view. The side character lines join up with the rear combination lamps to form a vigorous wedge shape pointed rearwards, showing how vibrant the Impreza Concept is. The satin silver window frames highlight the distinctively wedge-shaped window graphics and produce a side view that is sporty and lean. The side rear-view cameras are likewise wedge-shaped and sit along the sharp line of the A-pillar. The high-luster silver aluminum wheels use a 10-spoke design consisting of five sturdy spokes that evoke the powerful AWD driving experience and five thin spokes that evoke the lightness of the Impreza. Carbon fins garnish the circumference of the spokes, demonstrating their brake-cooling performance. The exterior color is "Sky Silver." This bluish silver suggests an airplane in flight. It underscores the car's stylish and dynamic silhouette, and stands as a proposal for a silver to be used on the next generation of Subaru automobiles.

The concept for the interior design is embedded in the words, "Dynamic, Enticing, Secure." The enjoyment and peace of mind of a Subaru is expressed in an interior space that evokes the dynamic flow shared with the exterior design. This dynamic shape brings together the instrument panel with the door trim and armrests, and speaks to the driving pleasure that is expected from Subaru. Great care was taken with the detail design, and the interior was carefully finished to give a sense of quality. The roomy platinum-leather four-seat layout enfolds occupants. The leather was chosen to fit in with the interior color motif and give passengers the impression of urbanity and coolness. Dark blue piping and double stitching was used in the interior. The model features accented layering through its interior paneling. The upper part is of a light platinum color, while the lower part is shade darker. The combined effect gives the interior a feeling of spaciousness and quality.

A large multifunction display sits in the center panel. This richly appointed interior space combines information with entertainment, to further increase the pleasure of driving. Three different displays - one each for navigation, car audio, and vehicle information are united in the design and touch panel technology expresses ease of use, functionality, and innovation, and also lends a playful touch. For the steering wheel, a sporty, D-shaped spoke-type combines piano-black panels in center sections with a platinum-leather grip. This design adds sportiness and also creates a sense of superior quality. Touch panels have been used on the steering wheel as well and can be operated intuitively to allow stress-free use of various applications. The concept car features Subaru's own advanced driving assist "EyeSight" system that comes equipped with the latest in collision prevention technology, reinforcing the safe and secure operation customers expect from Subaru. A monitor in the combination meter displays video from the EyeSight Stereo Camera.

The Subaru Impreza Concept is powered by a next-generation Horizontally-Opposed Boxer engine with improved environmental friendliness. The combination of the 2.0-liter naturally-aspirated Boxer engine with a Lineartronic (CVT) represents Subaru's next-generation powertrain. The Impreza Concept blends environmental friendliness and comfortable ride with the trusted performance that Subaru's traditional symmetrical AWD provides. The result increases the "enjoyment and peace of mind" concept that lies behind the Subaru Impreza Concept.

The Impreza has come to be known as Subaru's global compact car since its debut in 1992. Subaru now presents the Impreza Concept as a design concept for a future Impreza that can give anyone a stress-free and pleasurable driving experience while also symbolizing a new design.

Major Specifications

Body size (Overall: Length x Width x Height): 178.0 x 71.7 x 56.3 inches
Wheelbase: 103.9 inches
Engine: 2.0-liter four cylinder Horizontally-Opposed engine
Transmission: Lineartronic (CVT)
Tire size: 245/40ZR19
Occupancy: Four persons

About Subaru

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Subaru and the Environment

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About the Subaru of America Foundation

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