Subaru Announces Pricing On All-New 2010 Outback

  • Pricing starts at $22,995
  • Roomiest Outback Ever with New Levels of Comfort, Quietness and Refinement
  • New 6-speed Manual and CVT Transmissions for Outback 2.5i Models
  • New Outback 3.6R Model Features More Powerful 6-Cylinder Engine

Cherry Hill, N.J., April 29, 2009 -- Subaru of America, Inc. today announced pricing for the all-new 2010 Subaru Outback. The fourth-generation of the World's First Sport Utility Wagon is a roomier and more capable interpretation of the vehicle that launched the crossover trend 15 years ago. Distinguished by bolder and crisper styling, the all-new 2010 Subaru Outback delivers enhanced performance, comfort and economy with the introduction of an all-new chassis and the new Subaru Lineartronic CVT (continuously variable transmission).

Capability is enhanced with a segment-first roof rail and integrated crossbar design, 18.5 gallon fuel tank and an improved 8.7 inches of ground clearance. Interior volume increases 7 percent compared to the previous generation yet the overall length is almost one-inch shorter than the '09 model. Rear legroom increases almost 4 inches and total cargo capacity is now an impressive 71.3 cubic feet -- an increase of 6 cubic feet. Despite the larger size, fuel economy is estimated to increase by 1 MPG in both City and Highway modes with CVT.

As with all Subaru vehicles, Symmetrical All-Wheel Drive is standard, which helps driving performance by enhancing traction regardless of weather conditions.

Model Pricing Highlights:
The 2.5i is powered by a revised 170-hp 2.5-liter 4-cylinder Boxer engine and is available with either a new standard 6-speed manual transmission for $22,995 or the Lineartronic CVT for $23,995.

This base model comes complete with 4-wheel disc brakes, power steering, tilt and telescope steering column, 8 cup holders, 60/40 split-folding and reclining rear seats, floor mats, cargo tray, electronic parking brake with Hill Holder system, auto on/off exterior lights (autolights), AM/FM Stereo with single-disc CD player, auxiliary input jack and 4 speakers, dual lit visor mirrors, variable intermittent wipers, updated gauge cluster with 'eco' gauge, multi-function display with outside temperature, overhead console with sunglass holder and remote keyless entry system.

There are a number of options available for the 2010 Outback. (Availability varies by trim level):

  • Power moonroof at $995
  • All-Weather Package at $500 which includes: heated front seats, windshield wiper de-icer and heated exterior mirrors harman/kardon® audio system for $995 which includes: AM/FM 6 CD, 440 Watt harman/kardon® amplifier, 9 harman/kardon® speakers, hands-free Bluetooth phone capability
  • Navigation system for $2,000 which includes: AM/FM/CD/DVD, GPS navigation system 8" LCD touch-screen, 440 watt harman/kardon® amplifier, 9 harman/kardon® speakers, hands-free Bluetooth phone and audio, USB port with iPod control and backup camera

The 2.5i Premium comes with either a 6-speed manual transmission or the option of the all-new Lineartronic CVT and will have a starting price of $24,295 (2.5i Premium with Lineartronic CVT starts at $25,295.) Standard equipment includes all 2.5i model features (where applicable) plus halogen fog lights, cargo cover, privacy glass, 10-way power driver's seat, driver's side window with automatic up/down, leather-wrapped steering wheel, instrument storage bin w/door, overhead console with sunglass holder and ambient light, body-colored mirrors and 16" Alloy Wheels . Options include: All-Weather Package, harman/kardon® audio system and power moonroof.

The 2.5i Limited comes equipped with the new Lineartronic CVT and will have a starting price of only $27,995 It includes all 2.5i Premium model features (where applicable) plus dual zone climate controls, paddle shifters and a 6-speed manual shift mode, P215/50 R17 all-season tires, 17" Alloy Wheels, perforated ivory / off black leather-trimmed upholstery, 4-way power front passenger seat, All-Weather Package and harman/kardon® audio system. Options include: power moonroof and navigation system.

The new range-topping Outback 3.6R, which replaces the 3.0R model is powered by a 256-hp 3.6-liter 6-cylinder Boxer engine matched to a 5-speed electronic automatic transmission. Compared to the 3.0-liter 6-cylinder engine it replaces, the more powerful 3.6R has similar external size and uses regular-grade fuel, rather than premium as the 3.0L 6-cylinder recommended to achieve its rated power.

The Outback 3.6R will have a starting price of $27,995 -- a $4,000 decrease from the 2009 6-cylinder Outback and includes all 2.5i model features (where applicable) plus P225/50 R17 all-season tires, 17" Alloy Wheels, paddle shifters, driver's side window w/automatic up and down, instrument storage bin w/door, overhead console with sunglass holder and ambient light, privacy glass and fog lights.

The 3.6R Premium will have a starting price of $28,995 and includes all 3.6R base model features (where applicable) plus a 10-way power driver's seat, leather-wrapped steering wheel and All-Weather Package. Options include: harman/kardon® audio system and power moonroof.

The 3.6R Limited will have a starting price of $30,995 and includes all 3.6R Premium model features plus perforated ivory / off black leather-trimmed upholstery, 4-way power front passenger seat, and harman/kardon® audio system. Options include: power moonroof and navigation system (navigation system requires power moonroof option).

All Outback models for 2010 are equipped as standard with Vehicle Dynamics Control (VDC), which combines stability and traction control capability. The all-new electronic Hill Holder System -- standard on all models -- when activated, holds the vehicle in place until the driver applies the throttle to pull away from a stop.

Accessory items for all 2010 Outback models include 16" Alloy Wheels, fog lights, a Blueconnect Bluetooth hands-free phone device, iPod auxiliary connector, puddle lights, cargo tray and trunk lid spoiler. A complete list of accessories will be available soon on www.subaru.com.

Destination and Delivery charge is $695 for all 2010MY Outback models in the Contiguous 48 States. The MSRP of PZEV (Partial Zero Emissions Vehicle) models is $300 more than the federal specification model.

Bluetooth is a registered trademark of Bluetooth SIG, Inc.
harman/kardon® is a registered trademark of Harman International Industries, Inc.

About Subaru of America
Subaru of America, Inc. is a wholly owned subsidiary of Fuji Heavy Industries Ltd. of Japan. Headquartered in Cherry Hill, N.J., the company markets and distributes Subaru Symmetrical All-Wheel Drive vehicles, parts and accessories through a network of nearly 600 dealers across the United States. Subaru boasts the most fuel efficient line-up of all-wheel drive products sold in the market today based on Environmental Protection Agency (EPA) fuel economy standards. All Subaru products are manufactured in zero-landfill production plants, and Subaru of Indiana Automotive Inc. is the only U.S. automobile production plant to be designated a Backyard Wildlife Habitat by the National Wildlife Federation.

Subaru Announces Pricing On All-New 2010 Legacy

  • Pricing starts at $19,995
  • Roomiest Legacy Ever with New Levels of Comfort, Quietness and Refinement
  • New 6-speed Manual and CVT Transmissions for Legacy 2.5i Models
  • 2.5GT Improves to 265-hp Turbo Engine and a New 6-Speed Manual Transmission
  • New Legacy 3.6R Model Features More Powerful 6-Cylinder Engine

Cherry Hill, N.J., April 29, 2009 -- Subaru of America, Inc. today announced pricing for the all-new 2010 Legacy sedan. Pricing will start at $19,995 -- $800 lower than the previous generation Legacy sedan -- which set a sales record in 2008.

The new Subaru Legacy provides for a bolder design language in a larger midsize package. The 2010 Legacy, whose predecessor is renowned for its sporty handling and reliability, now has a longer wheelbase, four inches of extra rear seat legroom and a new powertrain lineup featuring the new Subaru Lineartronic CVT (Continuously Variable Transmission). All Legacy models now feature an all-new front McPherson strut, rear double wishbone suspension with front and rear stabilizer bars for improved ride and handling. Additionally, all Legacy models are upgraded with a much larger 18.5 gallon fuel tank for better operating range.

As with all Subaru vehicles, Symmetrical All-Wheel Drive is standard, which helps driving performance by enhancing traction regardless of weather conditions.

Model Pricing Highlights:
The 2.5i is equipped with either the 6-speed manual transmission with a starting price of $19,995 or the all-new Lineartronic CVT as an option with a starting price of $20,995.

This base model comes complete with 4-wheel disc brakes, quick-ratio power steering, tilt and telescope steering column, 8 cup holders, 60/40 split-folding rear seatbacks, electronic parking brake with Hill Holder system, auto on/off exterior lights (autolights), AM/FM Stereo with single-disc CD player, auxiliary input jack and 4 speakers, dual lit visor mirrors, variable intermittent wipers, overhead console with sunglasses holder and remote keyless entry system.

There are a number of options available for the 2010 Legacy. (Availability varies by trim level):

  • Power moonroof at $995
  • All-Weather Package at $500 which includes: heated front seats, windshield wiper de-icer and heated exterior mirrors harman/kardon® audio system for $995 which includes: AM/FM 6 CD, 440 Watt harman/kardon® amplifier, 9 harman/kardon® speakers, hands-free Bluetooth phone capability
  • Navigation system for $2,000 which includes: AM/FM/CD/DVD, GPS navigation system 8" LCD touch-screen, 440 watt harman/kardon® amplifier, 9 harman/kardon® speakers, hands-free Bluetooth phone and audio, USB port with iPod control and backup camera

The 2.5i Premium comes with either a 6-speed manual transmission or the option of the all-new Lineartronic CVT and will have a starting price of $20,995 (2.5i Premium with Lineartronic CVT starts at $21,995.) Standard equipment includes all 2.5i model features (where applicable) plus 10-way power driver's seat, driver's side window w/automatic up and down, leather-wrapped steering wheel, instrument storage bin w/door, overhead console with sunglass holder and ambient light, bright exhaust tip, body-colored mirrors and 16" Alloy Wheels . Options include: All-Weather Package, harman/kardon® audio system and power moonroof.

The 2.5i Limited comes equipped with the new Lineartronic CVT and will have a starting price of $24,995. The 2.5i Limited includes all 2.5i Premium model features (where applicable) plus paddle shifters and a 6-speed manual shift mode, P215/50 R17 all-season tires, 17" Alloy Wheels, perforated ivory / off black leather-trimmed upholstery, 4-way power front passenger seat, All-Weather Package and harman/kardon® audio system. Options include: power moonroof and navigation system (navigation system requires power moonroof option).

The 2010 Legacy 2.5GT Premium and Limited are powered by a 265-hp turbocharged / intercooled Boxer engine and mated with a new 6-speed manual transmission. The engine features a unique turbocharger configuration that is mounted below the engine. This new location contributes to 30 percent quicker turbocharger response. Designed for the discerning enthusiast, the Legacy 2.5GT models are equipped to challenge some of the best names in the sport sedan field.

The 2.5GT Premium will have a starting price of $27,995 and includes all 2.5i Premium model features (where applicable) plus hood scoop, P225/45 R18 summer tires, 18" Alloy Wheels, dual chrome exhaust tips and All-Weather Package. Options include: harman/kardon® audio system and power moonroof.

The 2.5GT Limited will have a starting price of $29,995 and includes all 2.5GT Premium model features (where applicable) plus perforated ivory / off black leather-trimmed upholstery, 4-way power front passenger seat, and harman/kardon® audio system. Options include: power moonroof and navigation system (navigation system requires power moonroof option).

The all-new Legacy 3.6R, which replaces the 3.0R model - is smoother and more refined, with more torque and power. The 3.6R is powered by a 256-hp 3.6-liter 6-cylinder Boxer engine matched to a 5-speed electronic automatic transmission. Compared to the 3.0-liter 6-cylinder engine it replaces, the more powerful 3.6R has similar external size and uses regular-grade fuel, rather than premium as the 3.0L 6-cylinder recommended to achieve its rated power.

The Legacy 3.6R will have a starting price of $24,995 (a $1,600 reduction over the outgoing 3.0R) and includes all 2.5i model features (where applicable) plus P225/50 R17 all-season tires, 17" Alloy Wheels, paddle shifters, driver's side window w/automatic up and down, instrument storage bin w/door, overhead console with sunglass holder and ambient light, and dual chrome exhaust tips.

The 3.6R Premium will have a starting price of $25,995 and includes all 3.6R model features (where applicable) plus a 10-way power driver's seat, leather-wrapped steering wheel and All-Weather Package. Options include: harman/kardon® audio system and power moonroof.

The 3.6R Limited will have a starting price of $27,995 and includes all 3.6R Premium model features plus perforated ivory / off black leather-trimmed upholstery, 4-Way power front passenger seat, and harman/kardon® audio system. Options include: power moonroof and navigation system (navigation system requires power moonroof option).

Accessory items for all 2010 Legacy models include 16" Alloy Wheels, fog lights, a Blueconnect Bluetooth hands-free phone device, iPod auxiliary connector, puddle lights, cargo tray and trunk lid spoiler. A complete list of accessories will be available soon on www.subaru.com.

Destination and Delivery charge is $695 for all 2010MY Legacy and Outback models in the Contiguous 48 States. The MSRP of PZEV (Partial Zero Emissions Vehicle) models is $300 more than the federal specification model.

Bluetooth is a registered trademark of Bluetooth SIG, Inc.
harman/kardon® is a registered trademark of Harman International Industries, Inc.

About Subaru of America
Subaru of America, Inc. is a wholly owned subsidiary of Fuji Heavy Industries Ltd. of Japan. Headquartered in Cherry Hill, N.J., the company markets and distributes Subaru Symmetrical All-Wheel Drive vehicles, parts and accessories through a network of nearly 600 dealers across the United States. Subaru boasts the most fuel efficient line-up of all-wheel drive products sold in the market today based on Environmental Protection Agency (EPA) fuel economy standards. All Subaru products are manufactured in zero-landfill production plants, and Subaru of Indiana Automotive Inc. is the only U.S. automobile production plant to be designated a Backyard Wildlife Habitat by the National Wildlife Federation.

Upping the Ante: Three Subaru Models Named "Best Bets" by Cars.com

Cherry Hill NJ, April 2, 2009 -- The 2009 Subaru Impreza, Subaru Impreza WRX STI, and Subaru Forester have each been named a "Best Bet" by Cars.com, the leading destination for online car shoppers. According to Cars.com, the two Subaru Imprezas are each a "Best Bet for Sports Cars," and the Subaru Forester has been recognized as a "Best Bet for SUVs and Crossovers." To qualify as a Cars.com Best Bet, models must meet three quantified criteria: a "Good" rating in Insurance Institute for Highway Safety frontal-offset and side-impact crash tests; average or higher reliability ratings; and average or higher gas mileage within their class..

"We are proud to accept these awards from Cars.com," said Tom Doll, COO and executive vice president of Subaru of America, Inc. "The editors who have named the Subaru Impreza and Forester 'Best Bets' evaluate scores of vehicles, so this recognition comes from true automotive experts. The Forester and Impreza models offer safety, reliability and performance - and are fun to drive.".

"Our Best Bets help narrow down the options for buyers by vehicle class," said Cars.com Editor-in-Chief, Patrick Olsen. "These are vehicles that any of our editors would drive."

This latest recognition by Cars.com adds to a growing list of accolades for the Subaru Impreza and Forester, both of which were also named 2009 "Top Safety Picks" by the Insurance Institute for Highway Safety (IIHS). Kiplinger's Personal Finance 2009 Car Buyer's Guide recognized the 2009 Subaru Forester 2.5X as "Best New Crossover" in the category of "Small Crossovers," and the 2009 Subaru Impreza 2.5i as "Best in Class" in the "Wagons and Minivans" category. Other awards received by the 2009 Subaru Forester include: Motor Trend's 2009 Sport/Utility of the Year; a "good" rating (the highest available rating, indicating a vehicle's roof is more than twice as strong as minimum federal safety standards require) in the new IIHS roof strength test; the MotorWeek Driver's Choice Award for Best Small Utility; and the R.L. Polk award for consumer loyalty in the Compact SUV category.

About Subaru of America, Inc.
Subaru of America, Inc. is a wholly owned subsidiary of Fuji Heavy Industries Ltd. of Japan. Headquartered in Cherry Hill, NJ, the company markets and distributes Subaru Symmetrical All-Wheel Drive vehicles, parts and accessories through a network of nearly 600 dealers across the United States. Subaru boasts the most fuel efficient line-up of all-wheel drive products sold in the market today based on Environmental Protection Agency (EPA) fuel economy standards. All Subaru products are manufactured in zero- landfill production plants and Subaru of Indiana Automotive Inc. is the only U.S. automobile production plant to be designated a backyard wildlife Habitat by the National Wildlife Federation.

About Cars.com
Cars.com is the leading destination for online car shoppers, offering credible, easy-to-understand information from consumers and experts to help buyers formulate opinions on what to buy, where to buy and how much to pay for a car. With comprehensive pricing information, side-by-side comparison tools, photo galleries, videos, unbiased editorial content and a large selection of new- and used-car inventory, Cars.com puts millions of car buyers in control of their shopping process with the information they need to make confident buying decisions.

Launched in June 1998, Cars.com is a division of Classified Ventures, LLC, which is owned by leading media companies, including Belo (NYSE: BLC), Gannett Co., Inc. (NYSE: GCI), The McClatchy Company (NYSE: MNI), Tribune Company and The Washington Post Company (NYSE: WPO).

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